The rise of mobile technology brought in a lot of changes especially on how people search for businesses. Years before the domination of mobile devices occurred, people used to search using computers or business directories.
Now, people are using mobile to search for businesses online. Mobile devices and local searches are now working hand in hand.
In Malaysia alone, there are millions of mobile users are looking for products or services near them leading the birth of ecommerce websites.
So if you are living in Malaysia and wondering where to market your business without spending a huge fortune this article is best for you.
Google My Business
One of the biggest updates Google has made to its map is the listing for local businesses. This makes a lot easier for mobile users who look for products and services near them.
Verifying your business in Google Maps only takes a couple of minutes.
If you are running a business with multiple branches, Google Bulk Verification is available for you.
All you have to do is to have a Gmail account and you are good to go. After verifying your business through Google My Business, it is important to optimize the listing by inserting important information such as, business physical address, contact numbers, store hours, well optimize and descriptive images, business description, and a website.
It’s a no-brainer that having a Facebook page is important for your business.
Having a business page in Facebook has become a huge necessity for all local businesses across the globe. It’s one of the best tools to establish relationships with your audience.
Facebook has an app called Facebook Page Manager. You can download the app here.
What the tool does is that:
– It enables your to post updates, photos, and videos
– Makes it easier to respond to comments on your page
– Easily view and reply to messages
– You Get notifications for page activity, tips, and reminders
– Instantly view your Page Insights
– Helps you manage your settings and page roles
All from the comfort of your mobile device.
Yelp is one of the most recognized websites when it comes to online business listing. It allows users to give reviews to services or products, give directions to where a business is located, and provide important local information.
Yelp has also its own app for the users to use. You can check it out here. There’s also an available website for mobile users in Malaysia.
Having a good rating and solid reviews from Yelp will surely ramp up your sales and brand online presence. The first thing to do is to claim your business in Yelp. After that, vital information of your business should be added so that more people can see your business.
Mobile users are getting more access to the internet and having your business listed in some key websites will give you an edge over your competitors. These are just 3 of the most valuable websites for your business. There are still thousands of online directories and other resources to use in marketing your local business online.