1. What’s Your Goal Many small business owners live with the old adage “if you build it they will come”. But in today’s growing web market, this could not be farther from the truth. When building your site, the first thing you need to think about is what exactly is the goal of the site? […]
IM Short for Internet Marketing. Backlink A backlink is a hyperlink or linked word/phrase on another site (not yours usually) on the Web pointing to one of your site pages or articles. Unlike Yahoo and Bing, Google places a great deal of emphasis on backlinks as a measure of trust and authority. Outsourcing When routine […]
Most people today seem to understand that they need to optimize their website for search engines. However, with the vast amount of conflicting information on the internet today, many people are still getting it wrong. In recent investigations, it has been found that one out of three websites has at least one of the following […]
Ok so in this internet marketing tutorial I’m going to focus on the best keywords to target when doing affiliate marketing, Buyer Keywords. These days its pretty rough out there for the lone affiliate marketer. Its not as easy as writing a keyword rich article then blasting it with thousands of auto generated back links […]
Landing pages are places consumers are directed to after clicking on optimized advertisements and links. They should be an extension of the advertisement and direct consumers to have a positive impression of your business. They should also be clear about the intentions of your business and what you want consumers who have arrived at that […]
A web address refers to the title your customers will type into the toolbar at the top of the screen. The web address of the media giant Amazon is amazon.com. You can check out what Disney is up to at Disney.com, and so forth. When you have your own online business, people will be able […]
Currently, marketing professionals are facing one of two scenarios. The first is that they are intimidated by the digital scenario and fear not having enough knowledge to develop a successful high-tech online strategy. The second is to be tempted to take a full leap into the complicated, though glamorous, world of technological marketing tools, such […]
Customer service is the area in which you can really differentiate yourself from your competitors. More and more brands are using technology and social networks to improve the experience of their customers. Thanks to this trend we can expect large brands to make efforts to reach and exceed the expectations of their consumers in terms […]